Brighter Blog

Having a professional website is essential for any business looking to establish its online presence and attract new customers. However, one of the most common questions that business owners have is, “How much does a website cost?” The cost of a website can vary depending on various factors such as the complexity of the design, […]

As a business owner, local marketing is essential for connecting with your target audience and increasing brand awareness. However, with so many digital channels available, it can be overwhelming to decide where to focus your efforts. The good news? There are plenty of free marketing tools and strategies that can help you gain visibility without […]

I want to share with you some critical elements of a local business website build and redesign – things you should know to ensure you achieve your desired outcome. All too often, companies rush into getting a website designed without adequately planning, its a case of you done know what you don’t know…. As an […]

Most About pages are an afterthought, but it’s often the make-or-break page before a visitor gets in touch. Learn how to turn your About Us page into a high-converting trust builder that connects your story to your sales process, showcases credibility, and nudges visitors toward the next step.

Search & Local Google Business Profile Trends As the digital landscape continues to evolve, so do search trends. As we approach 2023, it’s important for businesses to stay ahead of the curve and adapt their online presence accordingly. One trend that is likely to continue is the rise of zero-click searches. These occur when a […]

From shopping cart software to payment processing and site hosting, the right ecommerce toolkit can revolutionize your business.

Are you finding it difficult to stand out in Google’s local search? Your solution could be a Facebook Business Page! Yes, you heard that right. Facebook can significantly contribute to improving your ranking in Google search results. How, you ask?  Well, as more people discuss your business on social media, Google will inevitably start to […]

Local SEO is a must for businesses that operate on a regional, rather than a national, level. Unlike national SEO, which focuses on ranking for searches across the nation, local SEO concentrates on appearing on SERPs in a specific area. This strategy involves marketing your brand, products, and services to local leads and customers. Optimizing […]

There are many ways in which SEO can help your business. Brands out there are not fools. They spend continuous money after SEO for some reason. To explain the importance of SEO for businesses, we have listed the important things in the pointers below. 1. Enhances user’s experience It is very crucial for you to […]

Understanding Different SEO Approaches Since Google and other search engines don’t work the same way, marketers are continuously experimenting with their SEO strategies to get the best results. That being said, now let’s check out the different SEO approaches that are used by SEO experts and marketers. Integrated SEO An integrated SEO strategy makes use […]

Updated 05/06/2025 If your website isn’t showing up on Google, it’s often due to indexing or crawling issues. In this guide, we’ll walk through real troubleshooting steps, including a case study, to help get your website back into search results. Understanding Indexing & Crawling Before we dive into fixes, it’s key to understand the basics: […]

Achieving high visibility on search engines like Google is essential for business success. One crucial step in enhancing your website’s performance is ensuring all pages are accessible to Google’s crawler. This involves addressing common issues such as password-protected pages, blocked resources, and noindex tags that can inadvertently restrict Google’s access and negatively impact your website’s […]