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Neon diagram on laptop screen showing a scalable B2B commerce transaction and funnel architecture, with labelled components including commerce demand flow, account discovery, quotation flow, bulk negotiation, B2B SKU and pricing structure, account-based commerce for bulk buyers, bulk commerce flow, request quote function, and APIs and integrations for SAP/ERP systems

B2B & Wholesale eCommerce Design & Development

B2B WooCommerce for Wholesale & Manufacturing

Integrated with quoting, trade accounts, and multi-channel sales systems.

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Custom WooCommerce Website Designer in Ballarat

An online store that fits how your business works, and helps it scale.

An eCommerce website system designed around your products or services, that supports how your customers actually order.

We build for Ballarat businesses dealing with trade clients, custom specs, productised services, larger bulk orders and wholesale systems. Improve service delivery, stock and order fulfilment with AI and agentic capability too.

Paal Grant Designs in Landscaping website displayed on a laptop and mobile phone, showing landscape design services for regional Victorian homesResponsive nursery website on multiple devicessalty pets brighter website design (6)Guerilla Steel website design displayed on screen, showcasing a bold industrial steel fabrication business homepage
What we deliver

eCommerce to support real orders and how your business actually sells

.A connected system that supports how your products are found, ordered, and managed. Built so AI can read, agents can navigate, and customers can trust.

Custom WordPress WooCommerce Store

Built from the ground up - designed as a system with automations and integrations you use.

Custom Design 

A polished design shaped around your brand, services and customers, with clear pathways that make the next step easy.

Optimised Content Included

Clear, professionally structured content that explains your services and aligns with what your customers need and search for.

Technical SEO 

Search friendly structure, metadata, indexing, speed and essential schema configured correctly from launch.

Conversion Design for more enquiries

Visitors know where to go, what to do, and why they should choose you. Conversion Design & Analtyics

Marketing Tools Integrated

Business Integrations Forms, analytics, Google Search Console and essential marketing connections configured and ready to use.

Merchant Feeds Integrated

sell across multiple channels — Google Shopping & Product Feeds

Payments, Inventory & Ordering.

Forms, analytics, Google Search Console and essential marketing connections configured and ready to use.

Agentic Integrations & Strategic Automatics.

WebMCP & MCP support so AI agents can browse and interact with your site.

eCommerce Website

What's Included in Your WooCommerce Website

from $3,900

Online Store Designed, Built and Ready to Sell. All Inclusive.

20 Product Online Store

A WooCommerce store with up to 20 products loaded and ready to sell, plus your key business pages. Secure payments, shipping set up and Google Shopping connected.

  • Up to 5 pages, custom designed and mobile-first
  • Up to 20 products loaded, with categories set up
  • Secure payments with Stripe, Square or PayPal
  • Shipping and tax settings configured
  • Google Merchant Center connected, so your products can show in Google Shopping
  • Sales tracking with Google Analytics
  • Basic SEO setup for your pages and products
  • Built in WordPress and WooCommerce, so it can grow with your business

Who Is This Online Store For?

A good fit for a small business ready to start selling online, or one moving off Shopify, Etsy or Facebook to its own store. It covers a simple product range that needs a professional, secure way to take orders and get paid.

What Does It Cost After Launch?

  • Hosting for your online store is from $249 a year, including your domain.
  • Optional Website Care plans: updates, backups and small changes included for 1 year, $69 or $149 monthly.
  • Payment providers charge their own transaction fees.
  • More products, extra plugins, custom features or integrations are quoted, so you know the cost before anything starts.
Get started with Online Store

Recent Client Success

Why Businesses Choose a Web Designer who can make their store ready for AI

They wanted a website built for their brand and for the way their customers search today -  through Google, in Maps, and by asking an AI assistant for a recommendation.  And they wanted AI to help them keep everything in sync across all sales channels

Guerilla Steel Stables

Guerilla Steel Stables

A complete website from one 30-minute meeting with a busy manufacturer

30 min

Owner time needed to brief the full site

150+

Product and project photos AI-enhanced

Read the case study

A bit about me

A Technical Web Designer to help your scale & dominate locally

I'm Vanessa, based in Ballarat. I've spent 20+ years in IT and systems, and now I build websites for regional businesses across Ballarat Central, Wendouree, Sebastopol and the wider Ballarat region.

You deal directly with me, and you can pick up the phone when you need to talk. You don't need a full service SEO agency to compete online. You need a website that works, a clear search strategy and someone who can get it done.

Before we chat

WooCommerce store design services FAQs

Everything needed to launch and start selling

  • Custom website design
  • Product pages, cart, and checkout
  • Shipping, GST setup for Australia
  • Payment gateways (Stripe, PayPal, Apple Pay, Google Pay)
  • SEO with automations for new products when you add them
  • Email notifications, with email marketing integrations
  • Integrations based on your business and sales flow
  • Post Launch Support

A typical build takes 2 to 4 weeks. Starter sites are quicker, and key pages can often go live within days.

Ongoing costs include Hosting (from 550 year), domain renewal (25 year), premium licenses for any special integrations (generally 70-150 per license avg 230/year), and your payment gateway fees (paid directly to Stripe/PayPal).
Optional care plan (includes all ongoing costs plus updates, support, improvements in one custom package)

There are no hidden platform fees, and you’re not locked into a subscription. What we build is more flexible and has lower ongoing costs than most Shopify stores.

Yes. You’ll have full control. I’ll show you how to add products, update pricing, manage orders, and run promotions, and keep your search engine optimisation strong without needing a developer or an seo specialist.

AI Search Ready means your business shows up when AI systems like ChatGPT, Google’s AI Overviews, Claude, and Perplexity generate answers. Traditional SEO gets you found in search results. AI Search Optimisation gets you recommended. Both matter now, because your customers are using both.

I build these two layers together so you’re not doubling up on content or costs. Every optimisation I do is structured to help your site rank well in traditional search and be cited by AI systems. It uses the same content, the same pages, the same investment.

In practice, this includes:

  • Optimising for visibility in Google AI Overviews, ChatGPT, Claude, and Perplexity
  • Implementing Schema.org structured data throughout your site
  • Building entity-based content architecture
  • Creating machine-readable knowledge pages and FAQs
  • Tracking and measuring traffic and sentiment from AI referrers
  • Implementing agentic features where they suit your business, including:
    • Structured service catalogues AI assistants can read and act on
    • MCP and API integrations
    • Conversational search interfaces
    • AI-assisted appointment booking

What’s included depends on your situation and goals. Some of this is foundational for every site, some is scoped to specific business needs. Learn more about our AI search experience optimisation framework here

5-star Google rating · Ballarat based

Start selling with a system that supports your business

Built for wholesale, manufacturing, and product-based businesses — with everything connected from day one.

Call 0412401933
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Got Questions you want to ask first?

Message Vanessa from Brighter Websites Located in Lucas Ballarat - or - Call 0412401933 Speak directly to a web + SEO strategist.

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